Sherron Watkins delivered a powerful keynote presentation about doing the right thing. She became known as one of the whistle blowers who graced the cover of Time Magazine as one of the Persons of the Year for 2002.
I just read an article by Emily Kaplan called “The Fall of Johnny Football” which chronicles the football life story of a young Heisman Trophy winner Johnny Manziel. There was mention of how he had broken NCAA rules when he took money for signing autographs.
You have a service to sell. You have a prospect lined up. You have the meeting set, ready to deliver your planned presentation. Is it possible to be prepared but blow it by being too nice when selling to your prospect?